The Promotions Arena

Printed Tote Bags for Trade Shows

photograph of a printed tote bagPromotional Tote Bags are without doubt one of the most effective means of marketing at a trade show or conference – the items you giveaway at your stand will serve their purpose when the recipients return to their desks but for the duration of the show, a portable advertising banner, given en-masse, will spread your word like no other. Continue reading

Gather Round

Branded Stubby Cooler – Party On

picture of a branded stubby coolerJust when you though the party season was over….well, there’s another one starting up in a couple of months. Easter BBQs and parties are recognised gatherings of families, friends and colleagues across the Australia. It’s a holiday period we all look forward to – the sun’s kick is less, temperatures drop to acceptable levels and eating hot food straight from the grill is wonderful. Continue reading

Sweet Chaotic Serendipity

Printed Rulers – Nothing Squigley Here

image of three promotional rulersI’m not one to draw straight lines at the best of times – as soon as I left school, I headed into a life of wild abandon; favouring the unpredictability that chance bestows upon us. Heard of the Chaos Theory? Well, it’s not the most reliable way of governing your life – all of life’s moments flow on from an initial action, like the butterfly effect, and you have to accept all the consequences as sweet serendipity. It is a lifestyle suited to the young and reckless – no matter what awful things happen in life and how tragedy unfolds, it’s all in the bigger scheme of things. Human intervention is negligible and part of the bigger plan if you will. Continue reading

Start the BBQ!

Printed Pens…Again!

picture of banner printed pensHere we go again! If I’ve written once about printed pens, I’ve written a dozen times about them! Or is that the case? You see, as a promotional product, pens are so numerous and diverse, and by extension, no two blog articles could ever be the same. No two recipient offices could be the same – one of our clients chose a banner printed pen (the body of the pen contains a furled banner on which is printed all your important messages) and delivered it to two sets of his customers. Continue reading

Bang per Buck

Promotional Calculators Start Adding Up

picture of a promotional calculatorChances are that you, a colleague, a client or customer will use a calculator at some stage in the near future…and the chances are they’ll scrounge around aimlessly in the their desk drawer and fail to work out the calculator on their mobile phone.The figures will still need adding up and there’ll be a lot of head scratching and cursing words. Continue reading

“I have a dream…”

Promotional Frisbees – Take Flight

image of multicoloured promotional frisbees“I have a dream…” that one day I will break free from the shackles that bind me to this desk and my commitment to a pension fund.” This year I looked at my LinkedIn profile and was saddened by my title – “Sales Manager” (of what, and who cares?!). You’d think that after nearly 50 years of revolving round the sun, I’d have amounted to more than someone who “manages sales”…well, that’s how I feel… Continue reading

Part of Being Human

De-Stress with Anti Stress Toys

picture of a Samford Tennis Club promotional anti stress ballI’ve always regarded stress as a normal and essential part of being human, as though that constant hum in the background is needed to maintain one’s sense of awareness.
We all experience it to some extent – if you didn’t, you’d be dead to the world…. Continue reading

Tartan Pants and White Shoes

Custom T Shirts for the Fashionista

image of a custom t shirtIt’s a dilemma of mine before every social engagement as to what cloth I’ll drape over my tired and sagging frame…Gees, that sounds awful!!! The level of self disrespect for my carcass which has transported me through almost half a century of fun and frivolity…. Continue reading

Instant Desert Appeal

Promotional Water Pouches – a New Invention?

picture or a few colourful promotional water pouchesSometimes I sit at my desk and pluck a promotional product off the shelf to write about. I sit, staring at it’s form, acknowledging it’s function and the value it adds to our lives, from a practical viewpoint and as a marketing aid. Sometimes it takes a few cups of coffee to kick-start the cerebral cortex into bitch-slapping my hippocampus and forming a cohesive argument as to why a promotional mug makes perfect sense for B2B or B2C.

What my inner seahorse has to do with that thought process is beyond me…  Continue reading