Gather Round

Branded Stubby Cooler – Party On

picture of a branded stubby coolerJust when you though the party season was over….well, there’s another one starting up in a couple of months. Easter BBQs and parties are recognised gatherings of families, friends and colleagues across the Australia. It’s a holiday period we all look forward to – the sun’s kick is less, temperatures drop to acceptable levels and eating hot food straight from the grill is wonderful. Continue reading

Start the BBQ!

Printed Pens…Again!

picture of banner printed pensHere we go again! If I’ve written once about printed pens, I’ve written a dozen times about them! Or is that the case? You see, as a promotional product, pens are so numerous and diverse, and by extension, no two blog articles could ever be the same. No two recipient offices could be the same – one of our clients chose a banner printed pen (the body of the pen contains a furled banner on which is printed all your important messages) and delivered it to two sets of his customers. Continue reading

Big Game Changers

Branded USB Promotional Products

picture of usb drives in a lanyardUSB devices are by far one of the biggest game changers in the Promotional Products industry of late. Their cost effective technology has meant savvy business owners and marketers can now buy a really useful piece of modern office kit in large numbers and even brand their logo or message on its’ side. Continue reading

Instant Desert Appeal

Promotional Water Pouches – a New Invention?

picture or a few colourful promotional water pouchesSometimes I sit at my desk and pluck a promotional product off the shelf to write about. I sit, staring at it’s form, acknowledging it’s function and the value it adds to our lives, from a practical viewpoint and as a marketing aid. Sometimes it takes a few cups of coffee to kick-start the cerebral cortex into bitch-slapping my hippocampus and forming a cohesive argument as to why a promotional mug makes perfect sense for B2B or B2C.

What my inner seahorse has to do with that thought process is beyond me…  Continue reading

On the Water

Promotional Water – Whatever Next?!

image of promotional custom waterIt’s always intriguing when someone takes a pre-existing product or service and twists it into an essential, must-have solution to our crappy lives.

Whereas before we didn’t have need for coffee on-tap, automatic coffee machines are the latest kitchen necessity. In the past, we used to have conversation, now families can sit quietly in the same room and concentrate on their own self-swiping research – last night I window shopped for a car, my wife was caught in message banter with her sister and my children were absorbed in a virtual reality game on the planet Zorg where parental intrusion was forbidden. All quiet, no need for discourse – except we didn’t need electronic aides in the past – newspapers, phones and books provided all of that. Continue reading

Going Slightly Potty

Get Greenfingers with Promotional Seedpots

image of promo seed potsPoint of Difference: “going slightly potty” is quite different to “I go potty”, as is “I’m going to get promotional seedpots“… Let’s assume the later is on your mind – and consider some of the benefits coming to those who decide to invest in old, arable technology! Continue reading

Save 10c Every Shop!

Promotional Calico Bags for Savings at the Till

picture of promo calico bagsLike most folks I meet, I sometimes fall into the trap of wearing blinkers and regarding objects around me as fit for one purpose only. A car gets you from A to B, an orange is for peeling and eating, and a napkin is for wiping your mouth. These items actually have other uses than their primary purpose and it’s symptomatic of our lazy, spoon fed society that we can’t see secondary and further uses for everyday items. I’m not suggesting you live in your car, play football with an orange or insulate yourself on cold nights with a box of napkins. Continue reading