Why should you measure to manage?

We all hear about Data and how it’s rapidly changing business, but how does it really affect us? Do we need to bother knowing about it if we are a smaller organisation? Every day, it seems as if there is a new concept around data-driven decision making, and how...

Have a safe and Happy Easter

While our thoughts and prayers are with the victims of the recent Brussels attack, we at Promotion Products want to extend our well wishes for a safe and happy Easter holiday break to all our fantastic clients and guests. Have a great period away, and we look forward...

How recognisable is your Brand?

Brand recognition is arguably the most important issue for any small or medium sized business, and certainly for any marketing person looking to drive the growth of their business. Sometimes it’s almost impossible to measure the intangible impact that a...

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