{"version":"1.0","provider_name":"Blog: Promotional Items, Marketing, Branding and Products","provider_url":"https:\/\/www.promotionproducts.com.au\/blog","author_name":"Matt Boorer","author_url":"https:\/\/www.promotionproducts.com.au\/blog\/author\/matt\/","title":"How Merch Drops Can Amplify Your Promotional Products","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"VePZFdP4ER\"><a href=\"https:\/\/www.promotionproducts.com.au\/blog\/merch-drops-promotional-products\/\">How Merch Drops Can Amplify Your Promotional Products<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.promotionproducts.com.au\/blog\/merch-drops-promotional-products\/embed\/#?secret=VePZFdP4ER\" width=\"600\" height=\"338\" title=\"&#8220;How Merch Drops Can Amplify Your Promotional Products&#8221; &#8212; Blog: Promotional Items, Marketing, Branding and Products\" data-secret=\"VePZFdP4ER\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.promotionproducts.com.au\/blog\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/www.promotionproducts.com.au\/blog\/wp-content\/uploads\/2024\/02\/Merch-Drop-Hero.jpg","thumbnail_width":600,"thumbnail_height":400,"description":"By dialling up the elements of scarcity and tapping into the Fear Of Missing Out (FOMO), you can significantly amplify interest and excitement around your brand. This tactic is not just for online influencers &#8211; it&#8217;s a strategic move you can utilise in your next promotional merchandise campaign. But what&#8217;s the secret behind a successful [&hellip;]"}