Fridge Magnets

Promotional Magnets That Stay in View for Years

Promotional magnets are one of the highest-retention branded items in Australia. Unlike flyers, catalogues, or digital ads, a well-printed fridge magnet can stay on a customer's appliance for 3 to 7 years, quietly putting your brand in front of them every time they reach for the milk. We supply custom fridge magnets, business card magnets, calendar magnets, and vehicle magnets in bulk, fully branded with your logo. Low order quantities, full-colour digital print, free artwork setup, and Australia-wide delivery. Whether you need 250 for a letterbox drop or 10,000 for a national campaign, we can help.

Where branded magnets make the biggest impact

Magnets earn their keep in industries where being "top of fridge" equals being top of mind. The most common buyers we work with include:

Real estate agencies using business card and calendar magnets as listing leave-behinds and appraisal thank-yous
Trades and home services (plumbers, electricians, locksmiths, garage door repair) who want to be the first number found in an emergency
Medical clinics, vets, and dental practices sending appointment reminder magnets
Schools, sports clubs, and community groups running fundraiser campaigns or calendar fundraisers
Hospitality and takeaway venues for menu magnets
Charities and non-profits for awareness and helpline magnets
Corporate marketing teams using die-cut magnets in conference packs and welcome kits

If repeat visibility is the goal, magnets almost always beat the alternatives on cost per impression.

How to choose the right promotional magnets for your campaign

The right choice comes down to three things: where they'll live, how long you need them to last, and how premium they need to feel.

Best for mass letterbox drops: standard 90×55mm business card magnets, 0.6mm thick, full-colour gloss. Cheap per unit, easy to distribute.
Best for long-term visibility: A6 calendar magnets. One magnet, 12 months of brand exposure. Order them in October or November for the following year.
Best for premium gifting or die-cut shapes: custom die-cut magnets in your logo shape, laminated matte finish for a more considered look.
Best for vehicles and outdoor use: thicker 0.7–0.9mm magnets with UV-stable lamination. Avoid anything thinner if they're going on cars, toolboxes, or machinery.

A quick note on thickness. 0.4mm feels cheap and can curl. 0.6mm is the sweet spot for fridge use. 0.7mm+ is what you want for vehicles or high-wear applications.

Not sure which spec suits your use case? Get a free quote and we'll walk you through the options.

Custom magnet materials and options compared

Most promotional magnets in Australia are flexible rubber magnets with a printed vinyl face. Here's how the main options compare:

Option	Price	Durability	Best for
Flexible rubber 0.4mm	Low	Mid	Short-term campaigns, bulk letterbox drops
Flexible rubber 0.6mm	Low to mid	High	Standard fridge magnets, calendars, business cards
Flexible rubber 0.7–0.9mm	Mid	High	Vehicle magnets, outdoor use, heavy-duty
Rigid domed/resin magnets	Mid to high	High	Premium gifting, conference packs, corporate kits
Custom die-cut shape magnets	Mid	High	Logo-shape magnets, brand-led campaigns

Lamination matters too. Gloss finish gives punchy colour and a clean look. Matte finish feels more premium and hides scratches better over time.

Bulk and wholesale promotional magnets: what are your options?

Two main supply pathways, depending on your timeline and volume.

Offshore custom production suits large orders (typically 5,000+) or fully custom die-cut shapes. Lowest unit cost, lead time is usually 4 to 6 weeks plus shipping. Best for planned campaigns with a bit of runway.

Local stock and express suits smaller runs and tight deadlines. Standard shapes and sizes (business card, A7, A6) can be printed and dispatched within days. Unit price is higher than offshore, but you skip the lead time.

Pricing scales with quantity. There are no hidden setup fees, and your digital proof is always free before production. Need a price on volume? Request a quote, it takes 30 seconds and there's no obligation.

Why Australian companies choose us for logo magnets

Specialist promotional merchandise has been our only business for over 20 years, and magnets have been in the catalogue the whole time. Every order gets free artwork setup and a digital proof before anything goes to print, so you see exactly what you're getting. Pricing is transparent: it's a function of quantity, size, thickness, and delivery location, with no surprises at invoice time. We ship Australia-wide and have a track record of on-time delivery for real estate agencies, schools, councils, trades, and ASX-listed companies. If something's not right when your order lands, we fix it. That's the deal.

Custom Printed Fridge Magnets Frequently Asked Questions

Our standard MOQ starts at 250 units for business card and fridge magnets. For some custom shapes or thicker vehicle magnets, minimums can be higher. We'll confirm the exact minimum when we quote your job.

A 0.6mm flexible magnet with proper lamination typically stays in usable condition on a fridge for 3 to 7 years. Outdoor or vehicle magnets have a shorter life (1 to 3 years) depending on sun exposure and washing.

Business card size (90×55mm) is the most popular for trades and real estate. A6 (148×105mm) suits calendar magnets and anything that needs to be read from across the room. A7 (105×74mm) is a good middle ground.

Yes. We print full-colour CMYK digital, and we can colour-match from Pantone references provided at the artwork stage. Your digital proof will show exactly how the colours will reproduce before production.