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Artwork requirements

Artwork requirements

Please take 2 minutes to read below, it could save you a lot of time!

To decorate any product in a professional manner we require good quality art to work from.

Generally, the type of artwork file that we can use will depend on what sort of decoration we are producing for you. Logo embroidery is the exception to the rule - we can use just about any type of file that you supply to us for embroidery, all other decoration processes - printing, engraving or etching will require what we call "vector" artwork.

The printing industry has standardised the vector art file type that is required to be supplied so that we can reproduce your logo the way the designer intended ~ we need to get our hands on an "EPS" file of your logo, please note that files called "AI" are very similar and can sometimes be used in place of an EPS file.

The vast majority of logos exist in an EPS/AI format (as they were usually created in this format) ~ often the trick is finding who has this file!. Most of our customers have a "jpeg", "bitmap", "tiff" or "PDF" versions of their logo - this makes sense because all of these formats can be viewed on most computers without the specialised graphics software used in the print industry. In most cases these files are not of a high enough resolution for us to use, we will not compromise the quality of our printing and subsequently your promotion with poor artwork.

Locating EPS/AI files

If you have an EPS or AI file of your logo simply email it to us or upload it when directed. If you do not have an EPS or AI file to hand we need to locate or create it! Try contacting people in your marketing department, your business card printer, your advertising agency or graphic artist ~ they can email this file to you instantly in most cases and at no charge (it belongs to you). If no EPS or AI file exists it will have to be created.

Creating EPS/AI files

Contrary to what a lot of people believe we cannot convert a non EPS file into an EPS simply by "saving as", this does not give the file the properties of an EPS/AI file . An EPS/AI file can only be created by tracing your existing image and redrawing in an EPS/AI friendly software program, this is a time consuming process but we do this at a nominal charge for customers (usually $75+GST/logo).

If you need to have your logo created into an EPS/AI we will always advise of the cost prior to redrawing and we will, if you like, email you a copy of the EPS/AI to be re-used by you at a later date.

If you have any questions about artwork or EPS/AI files please call us on 1300 303 717, we look forward to helping you further.

The Promotion Products Team


We look forward to helping you further – The Promotion Products Team

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