How Much Do Promotional Products Cost in Australia?
How much should I actually budget for promotional products in Australia? It’s one of the questions we get asked the most. As a general guide, branded promotional products can range from less than $1 each for high-volume giveaways to $100+ each for premium merchandise...
How to Match Promotional Products to Every Stage of the Buyer Journey
Quick Answer: How Does Promotional Merchandise Fit Into the Buyer Journey? Promotional merchandise can support almost every stage of the buyer journey - but the product, message and experience should change as the relationship changes. At the awareness stage, merch...
The Power of Referrals: How To Turn Customers Into Brand Advocates
Word of mouth is one of the most powerful ways to grow a business. A recommendation from a trusted colleague, friend or customer can carry far more weight than another advertisement. But referrals don’t always happen by themselves. The right promotional merchandise...
How to Choose the Right Staff Uniforms for Your Business
The right staff uniform should suit the employee’s role, working environment, climate and daily tasks while presenting your brand consistently. For most Australian businesses, a practical uniform range includes comfortable branded shirts or polos, suitable bottoms,...
Mastering a Conference: 15 Practical Tips for Exhibitor Success
Quick answer: to succeed at a conference, set clear goals, understand your audience and create a stand with one strong message. Choose useful promotional products that support your campaign, prepare your team to have meaningful conversations and make lead capture...
How to Build a Successful Employee Milestone and Recognition Merchandise Program
Quick answer An employee milestone and recognition merch program is a planned system for gifting branded or personalised merchandise at key moments in an employee's journey, such as their first day, work anniversaries, promotions, project wins and farewells. To build...
Employer Branding: How to Build a Strong Workplace Culture
A strong employer brand is not created by a polished careers page, a clever recruitment campaign or a list of company values displayed in the office. It is created by what employees experience every day. Employer branding is the reputation your organisation has as a...
Best Promotional Products for Education, Schools and Universities
Whether you're kitting out a school, running Orientation Week or building a merchandise range for your alumni store, promotional products are one of the easiest ways to build pride and get your institution's name seen every day. We supply schools, TAFEs and...
Custom vs Stock Promotional Products: What’s the Difference?
Quick answer Choose stock promotional products when you need branded merchandise quickly, in lower quantities or for a fixed event deadline. Choose custom promotional products when you need more control over colours, materials, packaging or product design. When...








