The hot cross buns have started to appear on the shelves at the supermarket so that means Easter is just around the corner up to 4 months away.
Okay, okay. Maybe it’s not such a bad thing, I love a good hot cross bun and it also means there is plenty of time up your sleeve to get your Easter marketing plan sorted.
So what does Easter mean to Australians? For many, it means holidays, camping and chocolate. So naturally, gifts that are related to this are going to be received favourably.
Here are some of our favourite recommendations for promotional gifting during this holiday season that you should consider to promote your brand.
Easter Chocolate
Okay, the list definitely wouldn’t be complete without some promotional easter eggs.
After all, if you ask the majority of people what Easter involves, the gifting of chocolate will probably be mentioned somewhere.
Besides, it’s a great guilt-free excuse to enjoy what the Greeks called “food of the gods”. Chocolate may also release endorphins that replicate the feeling of love.
Your logo is commonly decorated on these with a full colour sticker.
Colouring Sets & Colouring Books
The healthier approach to the holiday.
Chances are they will be getting enough choccies already so mixing it up with something fun for the kids like branded colour sets is a way to have your brand stand out.
There are plenty of colouring sets and options available for all ages. Colouring is great for helping motor skills, concentration and relaxation.
Easter Themed Stress Toys
You may be disappointed to find these are not edible.
They are however a great giveaway item that when squished will help alleviate stress which might come in handy when you’re doing that last-minute packing for the trip away while the kids are complaining in the background.
The rabbit-shaped stress toy also is in the Easter bunny theme. Your logo is printed on these via a pad print.
Egg Shaped Breath Mints
The go-to Easter giveaway gift to ensure you have egg-cellent breath after eating all of that chocolate.
Promotional egg-shaped breath mint containers are decorated with a full-colour label of your organisation.
Great for events around easter these mints are going to be appreciated by the recipients.
Camping And Outdoor Themed Gifts
As previously mentioned the Easter holidays are one of the most popular times of the year for camping as the weather during this time is pretty hard to beat.
Thinking outside the box and considering what your target demographic is going to find useful is going to be hugely important here.
Are they the outdoor type or is the only camping they’ll be doing waiting for the buffet to open up?
In any case here are some potential products to consider:
Summing Up
Easter is the perfect time of year for promotional gifting.
Whether you opt to go for something Easter themed or a practical product that’s commonly used around these holidays you’re going to have success.
We’d love to collaborate with you this year and create some eye-catching Easter merchandise. Get in touch with one of our friendly team today and we’ll get the ball rolling and answer any of your questions.