Branded Jackets Guide: From Boardroom to Outback

In a land as diverse as Australia, where the weather can shift as dramatically as the landscape, choosing the right branded jacket can be as challenging as navigating the outback itself.

But, there are solutions that don’t involve compromising on style or comfort.

In this guide, we’ll walk you through selecting jackets that complement your professional wardrobe and match the climate your team is in. From icy cold southern breezes to extreme humidity in the north.

Ready to find your ideal match? Let’s embark on this journey together.

What to look at when choosing a custom-branded jacket

Selecting the ideal custom-branded jacket requires consideration of the following key factors:

•  Material: The material of your jacket is key to its overall performance. Look for high-quality fabrics that strike a balance between durability and comfort.
  
• Breathability: This feature is often overlooked but it’s very important to ensure the jacket is comfortable to wear all day and keeps the wearer feeling great for whatever their day throws at them.
  
• Waterproof Rating: These ratings indicate just how well the jacket repels water. They are often measured in millimetres of water the fabric can withstand before leaking.
  
• Wind Resistance: Wind can be just as challenging as rain, particularly in open spaces. A jacket with wind resistance can shield you from chilly winds, enhancing warmth and overall comfort.
  
• Climate: Consider your local climate and tailor your jacket choice accordingly. You will need to weigh up these features and prices to ensure you’re choosing the best jacket for your team’s situation.
  
• Branding consistency: if your team spans across Australia or you have some that work in the office and some in the field it’s important to create a cohesive look and get the right jacket for the right situation.
  
•  Price: jackets can range in price dramatically and will play a part in finding the right option for your team. Ensuring they are comfortable, last a long time and don’t break the bank.
  

Finding the right jackets for different climates

Tropical Climate

Northern parts of Australia, including parts of Queensland, the Northern Territory, and Western Australia, have a tropical climate.

This area includes cities like Brisbane, Darwin and Cairns. The weather here can be hot and humid, with a rainy season. Look for jackets that are:

• Lightweight
• Breathable
• High waterproof rating

Here are some of our top picks to match your budget:

Mediterranean Climate

Western Australia, specifically around Perth, has a Mediterranean climate. The summers are hot and dry, while the winters are mild and wet.

• A lightweight jacket or windbreaker would be suitable for the Summer
• A medium-weight waterproof jacket would be needed for the rainy Winter months

Temperate Climate

Much of the southeastern part of Australia, including cities like Sydney, Melbourne, and Adelaide, experiences a temperate climate.

These areas experience warm to hot summers and cooler winters.

• A light to medium-weight jacket would be appropriate for the cooler months
• A lightweight jacket for the cooler evenings in the summer

Continental Climate

Parts of inland Australia, particularly the desert areas, experience a climate with hot summers and cold winters.

This includes areas of South Australia and the Northern Territory.

• A heavier jacket would be suitable for the colder months
• A light jacket would be sufficient for the cooler evenings in the summer

Mountain or Alpine Climate

The Australian Alps, including parts of New South Wales and Victoria, experience an alpine climate.

During the skiing season, it can be very cold with snowfall.

• A heavily insulated jacket would be needed in Winter
• During the Summer months, a windbreaker or fleece would be suitable

Other Promotional Jacket Purchasing Tips

• It’s okay to choose different jackets for different staff locations. But it’s important to maintain branding consistency with colour and style to ensure your brand is easily recognisable
• Versatility is generally the way to go – choose options that can be worn in a variety of settings including semi-formal and outdoors
• Customise with a print or embroidery – we typically prefer an embroidery decoration but sometimes this can impact waterproofing, so ask an expert what they recommend
• When adding your logo sometimes less is more, typically jackets are branded on the left chest with supporting information on the upper back if required

Summing Up

Whether your team faces scorching Summers, chilly Winters, or wet rainy seasons there is a jacket for that.

Branded jackets are a must-have garment in any corporate wardrobe and a piece that is both functional and looks smart.

Want an expert to give you the right recommendations for your team?

Contact us today at 1300 303 717 and let us know about your team and requirements and we will provide tailored recommendations to fit your needs.