Promotional Giveaways - Which Is the Best?

1. T-shirts. Also included here are jackets, sweat shirts, work wear and other similar products.
   • Advantages: This one is easy to find. There is never a shortage of t-shirts that can be used for promotions. Because they are worn and have a large surface area, the promotions printed on them can travel as well and people can easily notice them. When using branded shirts, recipients are only too happy about it because branded marketing products are associated with good quality. In some cases, businesses make use of shirts of limited designs which imparts an even greater sense of importance to the shirt.
   • Disadvantages: When using customised shirts, one may have difficulty of finding the right shirt that will fit for customisation. Because shirts are very common Promotional Giveaways, some recipients are hardly surprised or pleased about having them. Likewise, when branded shirts are used, a company will have to spend more because branded ones are more expensive.
2. Pens. This is perhaps the most numerous among all the products used as Promotional Giveaways. It is used by all types of businesses from those selling their products or offering their services.
   • Advantages: These items are very cheap, so it can be bought in large quantities for the same budget as other companies use when buying other stuff like shirts, caps, or bags. Because it is used anywhere, the business can also make its promotions present in many areas.
   • Disadvantages: a pen becomes a promotional tool only when it is used. Most of the time it is hidden in one's pocket or in a child's pencil case. Such situations do not do any promotions. Even pens made by famous brands can also get stuck.
3. Key chains. Next to pens, key chains are also popular as Promotional Giveaways.
   • Advantages: even cheaper than pens, companies can purchase thousands of them. This large number enables businesses to saturate the market better than pens do.
   • Disadvantages: if pens are hidden and idle most of the time, this one is even more so. It may not be the best promotional material given unless it is seen on top of office tables with the conference pads in offices.