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The Signature Merchandise Program

The Signature Merchandise Program is an exclusive, strategy-led service for select Promotion Product's clients. It reflects how we believe merchandise should be done: Merch for People. By People.

Led by Founder & Director Douglas Gregory and Marketing Manager Eve Mullen, experienced marketing professionals, the program delivers an elevated and highly personalised approach to your organisation’s broader merchandise needs - aligned with your marketing objectives, target audiences and ongoing requirements.

We take the time to understand your organisation, brand and goals before developing a tailored merchandise strategy. By combining marketing insight, product expertise and creative thinking, we recommend the right products, messaging and approach to help your brand stand out and achieve greater impact from every piece of merchandise.

The Signature Merchandise Program — Promotion Products

Trusted By Leading Brands Across Australia

Trusted by Google, ABC Australia, Qantas, HubSpot, Bunnings Warehouse and more

3 Reasons Clients Choose Our Signature Merchandise Program

Stronger Results

Create merchandise that looks better, works harder and builds a stronger connection between your brand and the people receiving it. Every product, message and design choice is considered to support your marketing objectives and deliver greater impact.

A Long-Term Strategic Partnership

Work with a dedicated marketing and merchandise expert who takes the time to understand your organisation, audiences and long-term goals. This leads to more relevant ideas, consistent brand experiences and better-informed decisions as your needs evolve.

Greater Value

A strategic, well-planned approach helps you achieve more from your merchandise budget. By forecasting requirements and planning ahead, we can explore factory-direct sourcing and other value-driven options - helping you secure better pricing and greater long-term value from every order.

The Signature Merchandise Program Process

Discovery meeting for the Signature Merchandise Program
01

Discovery / Deep Research

We begin by developing a deep understanding of your organisation - its history, markets, customers, brand personality, goals and current challenges.

Sharing industry knowledge and market insights
02

Industry Knowledge & Market Insights

We share our industry expertise, emerging trends and practical insights to uncover meaningful opportunities and shape a merchandise strategy tailored to your organisation. Our industry trend insights have been recognised and published by Forbes Magazine.

Creating a tailored Signature Merchandise proposal
03

Create Your Signature Strategy

We create a tailored Signature Merchandise strategy built on a thorough understanding of your brand. As an ongoing program, the strategy continues to evolve alongside your organisation, audiences and changing merchandise needs.

Who Is The Signature Program Best For?

Our Signature Merchandise Program is designed for Australian organisations that order branded merchandise regularly and want a more strategic, considered approach.

Merchandise is evolving into a powerful marketing channel - working alongside digital, content and other media to influence how people think, feel and act. This program gives qualifying clients access to deeper expertise, sharper insights and a tailored strategy that connects products, messaging and distribution to clear business objectives and outcomes.

It is ideal for organisations that:

  • Order branded merchandise regularly across the year and have a 20k+ annual spend
  • Want greater consistency across products, branding and messaging
  • Need merchandise aligned with clear marketing or business objectives
  • Want to improve the value and impact of their merchandise budget
  • Need expert support with planning, sourcing, production and distribution
  • Prefer a long-term merchandise partner rather than a transactional supplier
Who is the Signature Merchandise Program best for

Why Choose Promotion Products for Your Merchandise Program?

We simplify the entire process from design to delivery, ensuring you get exactly what you need without the hassle.

Unmatched experience

Established in 2004 (21+ years) with 40,000+ customers across every industry in Australia.

Sustainability leaders

Every order is carbon offset at no additional cost to you, supporting projects that restore and protect forests across Australasia.

Zero-risk quality systems

We hold ISO: 9001 for Quality Management and ISO: 14001 for Environmental Management. We are an accredited supplier.

How Do I Get Started?

1
Contact your Account Manager

Let them know you are interested in the Signature Merchandise Program.

2
Book your discovery session

We will arrange a time (this is a 2 hour session) to learn more about your organisation, goals, audiences and current merchandise needs.

3
Receive your tailored strategy

Our team will develop and present a personalised merchandise strategy.

4
Put the strategy into action

Work with your Account Manager to refine, implement and evolve the strategy as your organisation’s needs change.