Promotional Product Artwork, Design and Creative Support
Great promotional merchandise starts well before production. Your artwork, logo placement, colours, sizing and decoration method all shape the finished result - and how your brand is perceived.
Promotion Products has a team of 12+ experienced graphic designers who work alongside your dedicated Account Manager to help Australian organisations turn logos, messages and creative ideas into polished, production-ready merchandise.
Whether you have print-ready artwork or a rough idea, our team can create, adapt and refine your branding across thousands of promotional products. From artwork resizing and colour matching to placement and decoration recommendations, we ensure every detail works for the product and stays true to your brand.
Trusted By Leading Brands Across Australia
Our Artwork, Design and Creative Capabilities
Free mock-ups
See how your logo will look before you order. Our free digital mock-ups help you compare products, colours and branding placements with confidence.
Logo and artwork preparation
Our graphic designers check and prepare your files for production, resolving any issues with sizing, format, resolution and print readiness.
Artwork resizing and placement
We adapt your artwork to suit each product and decoration area, ensuring your branding is clear, balanced and positioned for maximum impact.
PMS colour matching
We match your brand colours as closely as possible using the Pantone Matching System, helping your merchandise stay consistent with your brand identity.
Merchandise design concepts
Need more than a logo on a product? We can develop creative merchandise concepts, messaging and visual directions tailored to your audience and objectives.
Fully custom ideation and creation
From an early idea to a completely custom product, our team can help shape the concept, design the artwork and coordinate production from start to finish.
What Is The Design & Artwork Process?
Send Us Your Artwork or Brief
Share your logo, artwork, brand guidelines or any existing design files you would like us to use. Don't have the artwork? Simply send us your idea or brief.
We Review Your Artwork or Create It
Our team reviews your artwork for format, resolution, colour accuracy and suitability for the chosen product and decoration method. Alternatively, creates it for you based on your brief.
We Prepare a Digital Proof
You'll receive an artwork proof showing the proposed design, size, placement, colours and key production specifications. Our experienced graphic designers prepare every proof with care.
You Review and Approve
Check the logo, spelling, colours, dimensions and placement carefully. Changes can be requested before final approval. Our graphic designers are happy to make revisions until it is just right for your brand.
Production Begins
Production only proceeds once the final artwork proof has been approved. This approval process helps reduce errors and gives your team confidence in what is being produced.
Your Artwork, Ready for Next Time
Your artwork and approved proofs are securely kept on file, making repeat orders faster and helping us replicate your branding consistently across products.
What Artwork Files Do We Accept?
The best file format depends on the product and branding method, but vector artwork is generally preferred.
Common file formats include:
- Adobe Illustrator files: AI
- Encapsulated PostScript files: EPS
- Editable vector PDF files
- 300 DPI PNG files
- 300 DPI JPEG files
Vector artwork can be resized without losing quality, making it the preferred option for most decoration methods.
Do not worry if you are unsure what file type you have. Send us your available artwork and our team will review it.
Why Choose Promotion Products for Your Promotional Merchandise?
We simplify the entire process from design to delivery, ensuring you get exactly what you need without the hassle.
Delivery confidence
99.7% on-time delivery across metro and regional Australia.
Ordering confidence
Get It Right Guarantee: if branding doesn't match your approved proof, we'll fix it free of charge.
Zero-risk quality systems
ISO 9001 and ISO 14001 accredited.
Unmatched experience
Established in 2004 (21+ years) with 40,000+ customers across every industry in Australia.
Dedicated Support
Work with a dedicated account manager who understands your brand and business goals.
Artwork first, no surprises
Free artwork proof before production, with samples available.
Experienced Creative & Design Support for Promotional Merchandise Campaigns
Effective merchandise brings the product, branding and message together around a clear business objective and audience.
Our merchandise experts and graphic designers help you consider:
- Who will receive the merchandise
- What business or campaign objective it should support
- Where and how it will be distributed
- What message, emotion or action you want to create
- How prominently your logo should appear
- Whether additional campaign messaging is needed
- Which colours and decoration methods best suit your brand
- How the design could be tailored for different audiences
- Whether packaging or presentation could elevate the experience
This moves your merchandise beyond simply placing a logo on a product. From creative concepts and custom product development to artwork, production, delivery and in-house photography, our team brings everything together to create a more considered and memorable campaign with your brand, artwork and design at the centre of it.
Frequently Asked Questions – Artwork, Design & Creative Support
Everything you need to know about Promotion Products artwork, design and creative support capabilities.
Yes. Promotion Products can provide a free digital mock-up showing how your logo or design may look on a selected promotional product before you proceed with an order.
Yes. Send us the best-quality file you have. Our artwork team will review it and advise whether it can be used or needs to be converted or redrawn.
Vector artwork is created using lines and shapes that can be resized without losing quality. Common vector file formats include AI, EPS, SVG and some editable PDF files.
Yes. You will receive a digital artwork proof to review and approve before production begins. The proof generally shows the product, branding position, approximate size, colours and decoration method.
We can work with nominated Pantone colours and your brand guidelines. However, exact results can vary depending on the product material, base colour and decoration process. We will advise you where colour variation may occur.



